200+ Relevant MBA Dissertation Topics to Consider


When a student is pursuing a Master’s in Business Administration (MBA), the dissertation can feel like an uphill battle. Students have been complaining about the struggle of balancing exhaustive research, data analysis and articulation of their findings – all while juggling other daily responsibilities.

The question remains… ‘What to write about?’ It becomes overwhelming to choose one option out of a million, but relax; we’ve got you covered. We will help you by providing a list of more than 200 relevant topics to consider. So, ready, steady, go!

Must-Explore Themes for MBA Dissertation – Indorsed by Experts

We analysed data from academic publications, industry reports, and job market tendencies to identify the most pertinent and trending fields in MBA dissertations. Students usually hire an essay writing service to up their thesis game, but not anymore.

For you, we have divided the topic recommendations into five themes. Each theme is picked carefully, has 45 topic suggestions and will position you as a forward-thinking professional who understands emerging business developments.

Digital Marketing and Social Media (SM)

Exploring this area is crucial, as both elements are driving agents of modern consumer engagements. Understanding these fields enables you to leverage data analytics and strategies to enhance brand visibility and customer interaction. You can write about:

  1. Analysing Instagram posts
  2. SM marketing & brand loyalty
  3. influencer marketing and trust – a study
  4. YouTube content creators
  5. Limitations of SM marketing
  6. Mobile Marketing (MM) techniques
  7. Customer Preferences
  8. Role of demographics
  9. Timeliness in Mobile Marketing
  10. Push & pull MM: Pros and cons
  11. Customising products: Apple’s case study
  12. Digital marketing innovations
  13. Effectiveness of Pop-up advertisements
  14. Celebrities in online marketing
  15. Customer psychology
  16. Effect of Facebook posting
  17. Web design language and conversions
  18. Color psychology in web CTAs
  19. Psychographic analysis for the target audience
  20. Google Ads’ impact on sales
  21. Micro vs macro-influencers
  22. Social media ad campaigns
  23. User-generated content
  24. Brand authenticity
  25. Social media algorithms’ impact on visibility.
  26. Real-time SM analytics
  27. Effectiveness of giveaways
  28. SM for brand engagement
  29. Targeted SM advertising
  30. SM sentiment analysis
  31. SM marketing & political campaigns
  32. SM marketing for the growth of SMEs
  33. Influencer collaboration in fashion
  34. Building online brand communities
  35. Revenue generation through SM
  36. SM effects on teenagers
  37. SM as a new promotion mix
  38. Content marketing
  39. Twitter marketing
  40. SM marketing: sales booster or branding platform?
  41. Pros and cons of SM marketing
  42. Customer responses to online offers via SM
  43. Social media marketing for UK fashion brands
  44. SM marketing for organisational revenue
  45. Loyalty schemes of SM marketing in Tesco

 

Supply Chain Management and Logistics

Studying the logistics for operational efficiency and competitiveness offers awareness about supply chain optimisation, cost reduction, increased customer satisfaction and risk management. All of these support the development of a globalised and interconnected market, so write on any subject mentioned below:

  1. Inventory optimisation
  2. Demand forecasting
  3. Just-in-time logistics
  4. Cold chain management
  5. Logistics automation
  6. Lean supply chains
  7. Risk management
  8. Logistics data analytics
  9. Reverse logistics
  10. Global supply chains
  11. E-commerce logistics
  12. Warehouse efficiency
  13. Freight optimisation
  14. Sustainable logistics
  15. Supplier selection
  16. Blockchain in logistics
  17. Intermodal transport
  18. Last-mile delivery
  19. Outsourcing logistics
  20. Perishable goods logistics
  21. Circular supply chains
  22. Green and agile supply chains
  23. Smart and cloud logistics
  24. Cost reduction
  25. Third-party logistics
  26. Supply chain resilience
  27. Logistics of performance measurements
  28. Transportation management
  29. Logistics innovation
  30. Supply chain visibility
  31. RFID technology
  32. Capacity planning
  33. Omni-channel
  34. Humanitarian logistics
  35. Urban and cross-border logistics
  36. Fleet management

 Financial Technology (FinTech) Innovations

According to dissertation and essay writer UK, the theme of FinTech innovation is an ideal one. Studying this will not only help you understand the interaction of technology with finance but also offer insights into new financial products. You may choose to write on:

  1. Blockchain’s impact on financial services
  2. The rise of digital banking
  3. Mobile payment solutions
  4. AI in fraud detection
  5. Peer-to-peer lending platforms
  6. Cryptocurrency regulation
  7. FinTech Startups
  8. Traditional banking
  9. Digital wallets
  10. Robo-advisors in wealth management
  11. InsurTech and risk management
  12. Big data in financial services
  13. Open banking
  14. FinTech’s role in microfinance
  15. Smart contracts and Blockchain technology
  16. Biometric security
  17. Future of contactless payments
  18. Crowdfunding platforms
  19. Small business financing
  20. FinTech in Sustainable Finance
  21. Virtual reality in financial education
  22. Cybersecurity threats in FinTech
  23. Regulatory Compliance
  24. Cross-border payment and Blockchain
  25. Impact of GDPR on FinTech
  26. AI-driven investment strategies
  27. FinTech and financial literacy programs
  28. Blockchain’s role in trade finance
  29. FinTech solutions for SMEs
  30. Regulating Initial Coin Offerings
  31. Digital identity verification
  32. Machine learning in credit scoring
  33. Decentralised finance ecosystem
  34. FinTech & remittance
  35. AI in personal finance management
  36. Financial inclusion in developing countries
  37. Digital currencies
  38. The role of chatbots in financial services
  39. Investment banking
  40. Impact of FinTech on traditional lending
  41. Gamification in financial education
  42. Mobile banking trends
  43. Ethical considerations
  44. Smart contract applications in insurance
  45. FinTech for retirement planning
  46. Crowdsourcing platforms
  47. Rise of biometric payments

 

Sustainable Business Practices (SBP)

Researching this subject provides knowledge on how businesses can balance profitability with social and environmental influence, ensuring sustainable evolution and positive aids to society. Feel empowered to write about:

  1. Circular economy practices
  2. Sustainable SCM
  3. Green marketing strategies
  4. Using renewable energy
  5. Corporate Social Responsibility in SMEs
  6. Sustainable product design
  7. Ethical sourcing
  8. Carbon footprint reduction
  9. Sustainability & brand loyalty
  10. Green building certifications
  11. Waste management
  12. Sustainable packaging solutions
  13. Employee engagement in sustainability efforts
  14. Sustainability affecting financial performance
  15. Water conservation
  16. Socially responsible investing
  17. Environmental impact of E-commerce
  18. Role of leadership in SBP
  19. Sustainable tourism practices
  20. Green IT practice
  21. Sustainable urban development
  22. Benefits of zero-waste policy
  23. SBP in the hospitality industry
  24. Energy efficiency in commercial building
  25. Sustainable procurement strategies
  26. Impact of Government Policies on SBP
  27. Sustainable transportation solutions
  28. Corporate sustainability reporting
  29. SBP in Startups
  30. Integration of ESG factors in investment decisions
  31. Role of technology in enhancing SBP
  32. Impact of climate change on business operations
  33. Sustainable finance initiatives
  34. Community engagement in corporate sustainability
  35. Sustainable branding strategies
  36. Circular business models
  37. Ecological fisheries management
  38. Renewable energy investments
  39. Green logistics and its benefits
  40. Sustainable practices & company culture
  41. Sustainable HR management

 

Remote Work and Human Resource Management

With the rise of ‘work-from-home’, the workplace has revolutionised. Examining these boundaries helps in understanding the challenges and opportunities in the management of remote teams. Moreover, it makes it easier to foster productivity and adapt HR practices for a flexible working environment. You may write about:

  1. Remote onboarding
  2. Virtual team building
  3. Remote hierarchy
  4. Digital collaboration tools
  5. Telework productivity
  6. Remote performance metrics
  7. Virtual employee engagement
  8. Cybersecurity in telework
  9. Telework communication
  10. Work-life balance
  11. Remote work policies
  12. Telecommuting challenges
  13. Virtual meeting etiquette
  14. Remote workforce diversity
  15. Digital inclusion
  16. Remote conflict resolution
  17. Telework flexibility
  18. Remote mental health
  19. Telework legal issues
  20. Remote team motivation
  21. Virtua project management
  22. Remote work benefits
  23. Digital nomadism
  24. Job satisfaction
  25. Telework ergonomics
  26. Virtua leadership skills
  27. Remote job performance
  28. Telework best practices
  29. Employee monitoring
  30. Fixing collaboration issues
  31. Managing work culture
  32. Remote team dynamics
  33. Telework equity
  34. Digital transformation
  35. Effectiveness of virtual boards
  36. Remote work trends
  37. HR strategies
  38. Recruitment
  39. Employee retention
  40. Telework challenges
  41. Effect of teleworking on profits

 

You Asked, We Answered…

Q #1: Can my thesis be industry-specific?

Yes, you can. It allows you to provide in-depth analysis and practical recommendations while enhancing your career prospects.

Q #2: How do I finalise a subject for my MBA dissertation?

  • First, select a theme that aligns with your career goals.
  • Then, consider current industry trends and existing research gaps.
  • Lastly, consult with academic advisors for a final decision.

Q #3: How long should the thesis be?

It ranges between fifteen to twenty thousand words, depending on the program’s requirements.

The Final Reflections of What We Learnt So Far

Evidently, staying updated with trending fields like digital marketing, FinTech, sustainability, remote work, and supply chain management is important. When you choose a topic aligned with these trends, not only does it boost your academic pursuits, but it also positions you as a professional individual who is eager to learn and grow.

These 200+ topics offer vast opportunities for impactful research and practical application in the dynamic business landscape. So, go through the list again and pick any title to start working on your MBA dissertation.